Our Team – Bruce Berkoff

Bruce Berkoff

Executive Affiliate


Summary

Chief Marketing Officer of a $10B company; Board of Directors of a $20B company. Participated in and approved $10B investment decisions. Helped raise significant investment capital for both large companies and start-ups. Background in physics and biophysics specializing in innovative technologies. Past emphasis on displays, solar, and green tech transitioning into artificial intelligence and machine learning along with bio, med-tech, agri, and food tech. Professional expertise is in marketing, strategy, products, and company management, as an executive, board director and in senior advisory roles.

Core Competencies

  • Unique set of vetted technology, business, and marketing experience.
  • Focus has been on hardware, software, SaaS, electronic components, and biological materials, along with related processing and manufacturing technologies.
Experience and Achievements

  • Helped scale large global industries from displays to touch screens, from solar Photovoltaics to LEDs, and currently integrated biosensors.
  • Trajectory-derived strategies based on tech advancements, markets needs, and predicting future intersections
  • Helped take LPL/LGD Display Public; $1.6B IPO was first concurrent dual listing in NYSE and KSE (Seoul).
  • Led product marketing and development in displays, graphics, computers, software, medical devices, projectors, spectroscopy tools, analysis capabilities, etc.
  • Helped raise capital for both large companies (over $3.75B) and for smaller entities (over $60M).
Professional Passion

Very focused on marketing and monetizing great technology, products and companies. Experienced at commercializing technology and Labs to Fabs commercialization strategies.

Executive Positions

  • Chief Marketing Officer & Executive Vice President of Marketing - LG Philips LCD
  • Board of Directors and Advisor - LG Display
  • Chief Marketing Officer - Ascent Solar
  • Chief Marketing and Strategy Officer - Energy and Display Systems of AMAT (Applied Materials)
  • Vice President and General Manager - Flat Display Systems of Philips Components
  • Chief Executive Officer - Enuclia Semiconductor
  • Vice President of Product Line Management - INFOCUS
  • Chairman and Founder - LCD TV Association
Education and Development

  • Undergraduate degree from Princeton in Physics
  • Graduate degree from UC Berkeley in Biophysics
  • Executive education courses and certifications from Wharton (UPenn) and others.
Career Affiliations

  • Society for Information Display
  • American Physical Society
  • American Chemical Society
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